Our client provides marketing and publishing solutions to businesses in various markets nationwide. They’re seeking a copywriter who can execute compelling, on-brand copy for: web, (emails, landing pages, microsites), offline (ads, long and short editorial and headlines), and assist with copy editing and re-writes to ensure brand alignment.
• Consistently offer up innovate ways to evolve the above in keeping with brand voice.
• Must be comfortable providing guidance and feedback to assist people in understanding the brand voice, a true steward of the brand.
Requirements:
·Ability to write web/online content (emails, landing pages, microsites)
·Experience at a brand level, or demonstrated experience working with brand standards and acting as a steward of those standards (possible even someone who’s work with creating brand standards in the past would be ideal)
·Agency experience desired
·B2B as well as consumer experience; generally, someone with a varied background and who is a versatile enough writer to handle all of our different customer segments, as well write for casual marketing
·Experience with overarching campaigns, someone who can write ad copy and headlines
·Someone who understands brand and the need to write for different customer segments in a consistent voice (and seems to demonstrate an understanding of this concept)
·Works well under pressure with a sense of urgency around deadlines
Five or more years copywriting experience in advertising, direct marketing, promotion, publishing, or related field
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