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Author: caitlinhoward

4 Ways You're Unintentionally Driving Away Marketing Candidates

4 Ways You’re Unintentionally Driving Away Marketing Candidates

When it comes to recruiting and hiring top marketing talent, many companies are clueless about why candidates are turning down their offers or falling off during the hiring process. Instead of making changes to how their company attracts top talent or evaluating their recruiting process, companies chalk it up to

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3 Tools to Become a More Efficient Digital Marketing Freelancer

3 Tools to Become a More Efficient Digital Marketing Freelancer

Work Smarter, Stay Organized, and Deliver High-Quality Work as a Freelance Marketer Many digital marketing professionals are leaving their 9-5 corporate jobs for a more balanced work life and are becoming marketing freelancers and contractors. While this lifestyle means that you’re no longer confined to strict work hours and have

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hire a digital marketer contract

Should You Hire a Digital Marketer on a Full-Time or Temp Basis?

As an employer, you may have noticed that today’s workplace is changing, especially when hiring a digital marketer. Many digital marketing professionals are choosing to work on a temp basis. As a result, digital marketers are among the most in-demand freelancers. Many digital marketers prefer the stability of full-time and

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outsourcing marketing

5 Benefits of Outsourcing Your Marketing Activities

Many growing companies and large businesses are realizing the benefits of out sourcing their marketing activities to supplement their team’s current efforts. In fact, over 53 million Americans are doing freelance work, according to a landmark survey by independent research firm Edelman Berland. That amounts to over 34 percent of

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