5 Tips for Hiring a Digital Marketing Leader
Hiring a digital marketing leader can be a very difficult task. More companies are starting to dedicate their resources to inbound marketing which means a greater demand for leaders with digital marketing experience. Unfortunately, there seems to be more demand than supply right now, and if you’re not strategic about
4 Ways You’re Unintentionally Driving Away Marketing Candidates
When it comes to recruiting and hiring top marketing talent, many companies are clueless about why candidates are turning down their offers or falling off during the hiring process. Instead of making changes to how their company attracts top talent or evaluating their recruiting process, companies chalk it up to
Should You Hire a Digital Marketer on a Full-Time or Temp Basis?
As an employer, you may have noticed that today’s workplace is changing, especially when hiring a digital marketer. Many digital marketing professionals are choosing to work on a temp basis. As a result, digital marketers are among the most in-demand freelancers. Many digital marketers prefer the stability of full-time and
5 Benefits of Outsourcing Your Marketing Activities
Many growing companies and large businesses are realizing the benefits of out sourcing their marketing activities to supplement their team’s current efforts. In fact, over 53 million Americans are doing freelance work, according to a landmark survey by independent research firm Edelman Berland. That amounts to over 34 percent of
Ask These 10 Questions to Hire the Best Marketer for Your Small Business
In the early stages of growing a business, marketing activities are often delegated to an intern or are completed when you have spare time. But if you’re at a point in your business where you really want to become successful and increase revenue, then you need to get serious about
3 Challenges to Finding and Hiring UX Designers
Hiring a UX Designer is a difficult task if you’ve never worked in the UX world before. The best practices are being established and changed every day, there are multiple focuses that fall under UX talent, and the field is highly competitive. Before adding a UX Designer to your team,