Should You Hire a Digital Marketer on a Full-Time or Temp Basis?
As an employer, you may have noticed that today’s workplace is changing, especially when hiring a digital marketer. Many digital marketing professionals are choosing to work on a temp basis. As a result, digital marketers are among the most in-demand freelancers. Many digital marketers prefer the stability of full-time and
Avoid Hiring Regret By Asking Sales Reps About These Skills
Skilled sales reps have a lot of practice selling not only their product or service but also selling themselves. While this is a great ability for a sales rep to have, it can make interviewing one very difficult. Many times a sales rep will be hired based on their charisma and
5 Benefits of Outsourcing Your Marketing Activities
Many growing companies and large businesses are realizing the benefits of out sourcing their marketing activities to supplement their team’s current efforts. In fact, over 53 million Americans are doing freelance work, according to a landmark survey by independent research firm Edelman Berland. That amounts to over 34 percent of
3 Reasons Strong Writing Skills are Needed in Marketing
The need for professionals with strong writing skills in marketing is not a new concept, but it is becoming an essential skill and is expected from a wider range of professionals. Traditionally, copywriters were expected to create compelling content and catchy slogans for a company’s marketing department. Now, everyone in
Recruiting Strategies for a Competitive Candidate Market
If you’re currently trying to fill open positions at your company, you know this can be a very frustrating task. Oftentimes, the position will be posted on a job board, and while you’ll get a lot of responses, none of the candidates are a fit for the position. Or you’ll
11 Questions to Ask During a Sales Interview at a Startup
Do you have a sales interview at a startup? Then congratulations! Working at a startup can be an exciting and rewarding experience, but it’s also a big risk to work at a company that has no real track record of success. As a salesperson, it’s important to get an understanding